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Breaking Down Communication Barriers With DISC

If we live in a technologically advanced world in which we have countless ways to communicate and collaborate, why is it that workplace communication is at a low point? Here are some eye-opening facts about workplace communication that should be concerning to every organization:

  • 86% of employees and executives say workplace failures stem from a lack of collaboration or ineffective communication.
  • Businesses can increase profit by up to 21% when they have highly engaged employees compared to those who do not.
  • According to the Holmes report, 400 corporations (with 100,000+ employees) estimated that $62.4 million per year in lost productivity is taken from the average corporation due to communication barriers.

It’s pretty clear that understanding and highlighting communication barriers in your company can save you time, productivity, and resources. Everyone has their own personality and communication style. Learning about different personalities can prepare you on what to expect, how to respond efficiently, and most importantly improve collaboration and workflows.

Just like the popular personality tests such as the Enneagram or Myers-Briggs, DISC is a well-known behavior theory researched by Dr. William Moulton Marston that has been used in various applications including businesses. A comprehensive and helpful tool for teams, DISC offers a non-judgmental way to understand and assess main behavior differences.

Here’s how the four personality profiles break down:

“D” Personality

D is goal oriented and self-confident. They like to take action, get immediate results, and do things the “fast way.” Their biggest weakness? Sensitivity to others and patience. Just be careful when sending an email to a D...you’ll want to narrow down the discussion to key points.

“I” Personality

I personality is optimistic, engaging, and not afraid to voice their opinion. They work at a fast pace, but enjoy teamwork and collaboration. Their biggest weaknesses are time management, completing tasks, and being unrealistic. Don’t forget to set boundaries with an I. Be generous with recognition for ideas, abilities, and contributions—this person thrives on praise.

“S” Personality

Someone with an “S” personality is team-oriented, patient, helps others, and needs to double check on many things. Communicating with an S takes more patience and broader support when making a decision. Their biggest weaknesses are dealing with change and most of all...saying “no”. If you’re dealing with this personality type, make sure you load up support and constant encouragement.

“C” Personality

A “C” personality is analytical, logical, accurate, and reserved. Because C’s are detail oriented they need time to think things through-- Be specific in your communication and give the “why” for any decisions being made. Their biggest weaknesses are over analyzing, perfectionism, and the need to express feelings at work.

Ultimately, you can’t always capture and simplify someone’s entire personality using tests. But this test offers a starting point that can be used to understand and clarify unnecessary communication barriers. Collaboration and creativity thrives in workplaces that communicate better. Take the DISC personality quiz to learn which personality style describes you best!