Top 23 sales apps for closing deals more efficiently in 2025

Whether you run an outbound-heavy sales team or have more inbound-focused sales reps, equipping them with the right tools is probably one of the biggest ways you can empower them to close more deals and hit their numbers.

Having worked as both an AE and now leading a sales team myself, I’ve seen the difference that having a good desktop or mobile sales app can make.

So, here are some of the best sales apps for sales orgs in 2025. I’ve categorized them into different groups and use cases for sales to help you sift through the list more easily.

But first...

Why use a sales app? What are the benefits?

With sales teams always on the go, it really helps to have tools that come with a desktop and mobile app.

If salespeople are traveling, or even if they just want to be able to work from home, those mobile apps will let them take calls, log notes, and more.

Not everyone wants to be stuck at their desk all day, and this helps them get their work done from anywhere. Almost all mobile apps have desktop app counterparts and work across different platforms—which means you can close deals from anywhere, whether you’re on iOS, Android, Mac, or PC.

They help you spend less time on data entry

One of the biggest time-sucks for sales reps is manual data entry. Often, they have to log everything from when calls happened, to what was discussed on calls, to next steps, and more. It’s a lot.

If you could take this one thing—data entry—off their plates, then your reps can spend their time on much more valuable tasks. (Like closing deals.)

There are different types of software here that can help, from business phone apps that not only allow your reps to make phone calls but also log them automatically, to other tools that give you real-time sales analytics about every activity and call.

They give you more ways to communicate with prospects and clients

Building customer relationships is one of the most important parts of the job, and to build those relationships, you need to be able to communicate with them.

It used to be that sales reps would have to take calls from the office or at their desks, but now, mobile apps have changed all that.

For example, Dialpad has a unified communications platform that isn’t technically a sales tool, but is essential for talking to clients and prospects on the phone, video, and SMS and instant messaging. (It helps with sales management on the go too since you can text your reps and stay in touch with them more easily.)

Not only does this centralize all your communications in one app, it also boosts your chances of converting prospects since you have a range of channels to reach them through. We’ve noticed that more and more prospects are starting to prefer texting, and are more responsive that way—so it’s great that we can send texts externally from the Dialpad app (which we also use for video meetings and phone calls):

They can boost productivity and revenue

Ultimately, of course, it’s all about the bottom line. The whole reason for speeding up everyday tasks and finding efficiencies with apps is so sales managers can empower their teams to do the work that brings in the dollars.

That’s why sales automation software is so valuable. If you can automate all those manual tasks, then sales reps can focus on reaching out to more prospects—and close deals.

And since there are mobile sales apps that let you do admin tasks (like signing contracts and proposals) from anywhere, you can now speed up basic sales processes that used to take hours or days of waiting around for paperwork to be generated and documents to be sent back and forth.

The 23 best sales apps for reps in 2025

Ready to find the best sales apps for your team? Check out the list below for 23 of the best sales apps for reps in 2025:

The essentials for sales teams on the go

These apps are your go-to, the all rounders, the tried and tested—whether you’re a small business or large, we’re pretty sure most of these apps will tick the boxes:

1. Dialpad Sell

Dialpad Sell is an Ai-powered sales outreach tool that's available as a desktop or mobile app, enabling reps to manage communications efficiently with features like voicemail drop, a power dialer, and native Ai tools like Ai Live Coach, which gives reps the right information based on what's being said during each sales call:

For sales leaders, Dialpad Sell gives you searchable insights from your team's communications that help surface what influenced your deals, Ai capabilities like automatically scoring calls based on your playbooks, and integrations with other key sales platforms like Salesforce and HubSpot:

Speaking of Ai, Dialpad’s Ai Playbooks feature helps coaches and supervisors track rep adherence to sales methodologies like BANT, SPIN, and SPICED more easily. Dialpad Ai can automatically suggest questions and phrases that they need to say during a call (for example, asking about budget or purchase timelines), understand whether the behavior was met, and check the task off the list (or notify managers if this isn't being done):

This is helpful for sales leaders, because they don't have to painstakingly review every single call, and can quickly tell which reps need additional coaching or if any parts of the methodology can be improved upon—all thanks to this unique sales Ai feature.

Easily accessible from any mobile device (including PC, Mac, Android and iOS devices like iPhone and iPad), Dialpad equips your team with the tools needed to answer tough questions right in the moment they’re asked.

And for salespeople especially, it’s often important to have a local phone number for making outbound calls. With Dialpad's local presence functionality, reps can easily choose which phone number or caller ID they want to display when making a call—a must-have feature in cold calling software:

Plus, if your reps do a high volume of outbound calls, they’re probably spending (way too much) time on leaving voicemails. Our sales team loves Dialpad’s voicemail drop feature because you can just record a voicemail message and drop it into a call when you need to—it can really accelerate seller activity:

2. Spotio

What sets Spotio apart from some of its counterparts is it’s a true field sales app. Whether your team does door-to-door sales or commercial sales, Spotio has unique field sales features like a map-based interface and territory management to help you increase activity and drive revenue by giving your reps all the tools they need to sell successfully, wherever they do.

Then there are also core sales features like the Activity Feed, which gives managers access to their reps’ calls and visits in real-time, and makes it easier to track your team and provides live insights into what can be improved.

In terms of integrations, Spotio integrates with a number of popular apps and systems like:

• Salesforce

• Microsoft Dynamics

• SAP

3. Mixmax

Mixmax is a sales enablement platform designed to “live in your inbox.” Whether your sellers are in Gmail or Outlook, Mixmax lets them easily share their calendars with prospects, schedule sequences to go out, and track how they’re performing. If you don’t need a full-fledged sales tracking app but still want that visibility into reps’ activities, Mixmax could be a good option.

There are quite a few unique Ai features as well, like the Ai Sequence Builder, which automates personalized multichannel campaigns, and Ai Smart Send, which sends messages at the times when prospects are most likely to engage.

And yes, Mixmax has an integration with Dialpad that lets you make phone calls right from your Mixmax dashboard.

4. Sales Rabbit

Like Spotio, Sales Rabbit is a field sales app that equips users with the tools needed to efficiently manage teams and their leads. With functionality like Sales Territory Mapping and Sales Rep Tracking, managers can easily assign tasks and keep track of sales activities and their reps while out in the field.

If you’re working in field sales for a home improvement, fiber, solar, pest control, or security company, Sales Rabbit is worth checking out. One unique feature in Sales Rabbit is its artificial intelligence, DataGrid Ai, which uses machine learning and thousands of data points, like homeowner information, to identify your ideal customer and assign a Buyer Score to homes, neighborhoods, counties, cities, and states.

This makes it much easier (and faster) for sellers to identify homes and areas where the best potential customers live, and focus their canvassing efforts.

Sales Rabbit integrates with a wide range of business apps and field sales systems like:

• GorillaDesk

• Top Builder

• Calendly

• Google Tasks

Sales apps for lead management

Designed with sales leaders in mind, these apps will help you better manage team members so you can maximize their efforts and hit your goals:

5. Salesforce

One of the most popular sales CRM apps, Salesforce is used by businesses across almost every industry to help sales teams manage leads, track customer interactions, and automate workflows. 

It also offers robust tools for sales forecasting, pipeline management, and personalized outreach. As we touched on earlier, Salesforce integrates with Dialpad Sell to bring Dialpad’s power dialer and Ai functionality right into the CRM. For example, Dialpad’s Ai Live Coach feature can pull up answers and relevant content for reps as they’re talking to prospects:

6. Outreach

If your team does a lot of email outreach, or even a mix of email and phone outreach, then Outreach (great name, right) is a useful tool to have.

It helps you organize all your different outreach sequences, keep track of open and click-through rates, and in general is great for streamlining workflows.

Plus, it integrates with Dialpad, which lets you dial prospects just by clicking on their phone numbers—right inside Outreach:

If your team does a lot of email outreach, or even a mix of email and phone outreach, then Outreach (great name, right) is a useful tool to have.

It helps you organize all your different outreach sequences, keep track of open and click-through rates, and in general is great for streamlining workflows.

Plus, it integrates with Dialpad, which lets you dial prospects just by clicking on their phone numbers—right inside Outreach.

7. Zoho CRM

A sales CRM app that's popular with businesses that don't use Salesforce, Zoho helps bring different departments together to streamline processes and provide the best customer support possible. It lets you easily automate manual sales processes with the sales force automation feature and create pipelines so your sales team can easily see where they need to be working towards at all times.

8. Apptivo

Apptivo brings together critical aspects of your business (think of it as a comprehensive sales database app) into a single platform so your sellers can manage campaigns, update their CRM, and operate efficiently in the field without having to toggle between applications.

Compared to many of the other sales apps on this list, Apptivo seems to be a bit lighter on Ai features, so if that’s important to you, it’s something to consider.

Sales tracking apps

Whether you do sales out on the field or virtually, keep track of your sales activities, customer interactions, and expenses with these handy sales tracking apps.

9. HubSpot Sales

A popular CRM software for many businesses, HubSpot Sales can help bring your team together and enable sales orgs to better manage their pipelines, customer interactions, and sales—it's a good way to track emails, documents, and calls to get a well-rounded picture of your business operations and how you’re tracking toward monthly targets.

10. Zendesk Sell

Zendesk tends to be a more popular name with Customer Support teams, but Zendesk Sell is a CRM platform that's designed for sales teams. It helps leaders better track and manage sales operations with its pipeline visibility, contact and deal management, activity tracking, and lead generation features. From a sales tracking perspective, it provides pretty comprehensive out-of-the-box reporting with data like calls made, email outcomes, and appointments booked 

11. Salesflare

A CRM and email outreach platform, Salesflare helps sales teams focus on reaching prospects and selling by automating processes such as manual data input and enabling managers to oversee customer interactions as a whole—so you can easily address problems as they arise.

Apps for closing sales

The make-it-or-break-it moment in sales, closing a deal is always nerve-racking. These apps are designed to help ease the process and help you land the deal you’ve always wanted.

12. PandaDoc

The PandaDoc platform is an affordable all-in-one document and contract management software. It helps you oversee the entire lifecycle of your contracts using its intuitive software. This feature-rich software stands out from the competition, making it the best overall choice for companies of any size.

Use PandaDoc's web-based program or download the mobile app for Android and iOS to get started. They also offer integrations with over 30 CRMs like HubSpot, Pipedrive, and Microsoft Dynamics.

13. DocuSign

Designed to make electronic signing simple and easy for clients, DocuSign gives businesses a way to quickly upload and send off electronic signatures and documents, so the sign-off goes as smoothly as possible with clients. No more printing off sheets and sheets of contracts and stapling everything together—just send them an email and they can sign right from their phone or computer.

14. HelloSign

HelloSign is another option for businesses that don’t use DocuSign. It does pretty much the same thing: providing businesses with legally binding electronic signatures and documents. For the most part, which one you choose is really up to your personal preference—HelloSign provides similar features like tracking each document throughout the entire process and making the signing-off process really straightforward, which increases reps’ chances of closing deals efficiently.

15. Proposify

Proposify is another direct competitor of DocuSign’s, and does the same thing with e-signatures and contracts, though it’s smaller and isn’t as well-known. It lets you brand your documents, which is nice, and is a bit more on the creative end of the spectrum with more emphasis on content management compared to other e-contract tools.

16. Invoice2Go

A mobile tracking and reporting tool, Invoice2Go makes sign-offs and credit card payments easy with its simple invoice process and expense tracking software—enabling the invoicing and payment process to go off without a hitch.

17. Yooz

An accounts payable automation platform that streamlines and simplifies the invoice approval and payment process, Yooz offers advanced features for invoice capture, approval workflows, and integrates seamlessly with accounting software. Yooz focuses more on the e-invoicing side of sales, and might be a good option if you need to automate your invoicing process or minimize human error in financial transactions.

Other handy sales apps

If you’re looking for other ways to improve your team’s productivity, here are some apps that sales teams might find helpful in their day-to-day work.

18. Dropbox: For file storage

If your reps need to store a large number of files, contracts, or other documents, then you probably need a cloud storage service. Dropbox lets you save files and sync them to different devices online—it’s pretty helpful with streamlining workflows, and in general, having some kind of file storage software is a simple but important way to help a sales team become more organized.

With Dropbox, you can easily edit and create content on Google Docs and Microsoft Office without having to toggle between applications, and shortcuts to the Word, Sheets, Slides, and PowerPoint files you create are automatically generated in your Dropbox folders.

19. Expensify: For expenses

Expensify is essentially an expense management system that helps businesses stay on top of its finances and works pretty well alongside other accounting and financial software. For sales teams that often have to expense travel or meals, it offers an easy way to generate invoices, collect reimbursements, and track expenses all on a single platform.

20. Navan (formerly TripActions): For travel

If your sales team travels frequently, Navan is a modern, Ai-powered travel and expense management platform built for businesses. 

Navan provides real-time booking, expense reporting, and policy enforcement—all in one seamless mobile-first platform—which means reps can easily book flights, hotels, and transportation while staying within company policy. Navan also has a generative Ai assistant that can handle flight rebookings, hotel modifications, and even invoice retrieval.

From a manager’s perspective, it streamlines expense approvals, centralizes all travel spend, and eliminates the need to juggle spreadsheets or third-party booking tools. It also integrates with Salesforce, QuickBooks, and most ERP systems, making it a good fit for most sales tech stacks.

21. LinkedIn Sales Navigator: For prospecting

This may not apply to sales orgs in all industries, but LinkedIn Sales Navigator can be a super useful sales tool for enablement, prospecting, and insights (especially for those of us who work in SaaS). It can really help increase efficiency within your sales department with its lead tracking and lead recommendations—and enable your team to target the right prospects with the best chance of closing a deal. Business cards? Who needs them anymore?

22. Google Maps: For route planning

This one's more for field sales reps, but it's one of the most popular apps on our list, just because it's useful outside of work too. Google Maps is a free, handy application that can be used to help plan field sales routes to make sure your reps can get to prospects on time to deliver a winning pitch.

23. Notion: For note taking

An app designed for effective note-taking and task management, busy sales teams might find Notion useful for taking down notes about key information on prospects—especially useful if they’re out on the field—or when on call with prospects. Of course, if you're using a tool like Dialpad Sell, which can record, transcribe calls, and highlight action items in real time, you may not need this.

What sales app should your team be using?

The right sales app can make all the difference between a missed opportunity and a closed deal. Whether you're managing a remote team, running field sales, or streamlining your outreach and follow-ups, there's a tool out there to support every part of your sales process.

Think about your team’s specific challenges—whether it’s organizing outreach, tracking pipeline data, or speeding up contract sign-offs—and choose tools that not only solve those problems but also integrate well with your existing workflows.